Mirra Porto SPA

Mirra Porto SPA is located in heart of Porto, Portugal. In this rebranding project, with a newly designed concept, it turns into an urban oasis, giving a chance to its clients to discover a hidden space of tranquility and peace in the middle of one of Portugal’s most vibrant cities.

The brand’s new identity blends sophistication with approachability, challenging restrictive SPAs located in hotels by being open and available to recieve everyone.

As the urban oasis, the brand represents the essence of natural elements and a calm ambiance, inviting to take a break from the city’s busy energy.

Every touchpoint, from the logo’s organic curves to the soothing color palette, has been designed to bring a sense of tranquility, well-being and to refer to nature’s shapes, tones and unique calming energy.